Ep. 12 | How Media And Podcasts Can Play Well Together With Christina Nicholson

Jan 21, 2020 | 2 comments

media and podcasts

Media and podcasts. Should you be pitching both types of outlets to increase your visibility? And, if so, do you use the same type of pitch? 

In this funny (and frank!) conversation with my friend Christina Nicholson, we’ll talk about the similarities and differences between traditional media and podcasts, as well as the best ways to use your pitching skills to maximize your visibility.

With her agency, Media Maven, and her podcast, Become a Media Maven, Christina Nicholson helps bloggers and business owners reach thousands, even millions, of their ideal customers or clients in minutes instead of months through the power of traditional and new media – all without spending big bucks on advertising.

How Media And Podcasts Can Play Well Together With Christina Nicholson

Topics covered include:

  • How Christina went from being a TV reporter to becoming a professional freelancer
  • The types of services that the Media Maven agency offers and its three-tier model of business for getting earned media, not paid-for advertising
  • Examples of situations where local media appearances may be a better fit for businesses than podcast interviews
  • What are the differences between pitching for media and podcasts? 
  • Tips for pitching to local media, what the benefits are and different ways to amplify the impact of your appearance through social media
  • Get Christina’s FREE 3-day video media class at Pitch, Publicity, Profit

Resources mentioned in this episode:

Now it’s time for you to get out there and Go Pitch Yourself! Be sure to screenshot this episode and tag me on Instagram @angie_trueblood and let me know that you are ready to #gopitchyourself! I’ll add your post to my story and help you spread the word!

Can’t wait to connect again!

Feel like you need a little support in getting started pitching yourself?

>>> Get a free downloadable version of my roadmap for podcast pitching success


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Special thanks to Steve Woodward at The Podcasting Editor for handling all the behind-the-scenes tech pieces of production.


  1. Heather Dean

    Mic dropping Angie on difficult upcoming podcast guests: “You don’t invite yourself to someone’s house for dinner and start making demands.”

    • Angie

      Ha!! I mean….it’s true, right?? 🙂


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Hi. I'm Angie.

I founded The Podwize Group to help you make the most of your time behind the mic.

Want to learn just how we do that?

We help business owners grow their authority, network, and bank account by pitching them to be guests on relevant podcasts.

We support business owners as they strategically use podcasts to grow their business inside of The Podwize Co-Op.

And, from time to time, we share the insight we’ve gained from sending over 2000+ podcast pitches. Insight like access to actual pitches we’ve sent that have been accepted (including a DM pitch to Pat Flynn).