Ep. 30 | How to Launch and Monetize Your Podcast Successfully with Rachel Nielson

Sep 29, 2020 | 1 comment

If you’re using podcast guest appearances as part of your visibility strategy, then you likely have thought about launching your own podcast. But where would you even start?

My guest today is Rachel Nielson, the host of 3 in 30 Takeaways for Moms, a podcast for moms who want to love motherhood as much as they love their children. When Rachel launched her podcast three years ago her first-month download figures were in the hundreds. Now, 3 in 30 Takeaways for Moms podcast episodes have monthly downloads of 150,000+! So how did she get there?? We chat about the initial steps of podcast set-up, how she has grown her audience, how to work with sponsors, how to monetize your podcast, and the unique guest application process she’s put in place.

Alongside Monica Packer from the About Progress podcast, Rachel Nielson is also the co-founder of Podcast University, an online school for busy moms who want to launch and grow impactful podcasts.

How to Launch and Monetize Your Podcast Successfully with Rachel Nielson

Topics covered include:

  • Why Rachel started her podcast and how she came up with its unique format
  • The reasons why Rachel thinks that moms should invest in their dreams – also the cost of her initial podcast set-up
  • Rachel’s approach to how to monetize your podcast and successfully work with sponsors without giving up control
  • The process by which Rachel accepts guests and pitches and how this has evolved as the show has grown
  • Details of a FREE Podcast University online masterclass [affiliate link]

Resources mentioned in this episode:

Now it’s time for you to get out there and Go Pitch Yourself! Be sure to screenshot this episode and tag me on Instagram @angie_trueblood and let me know that you are ready to #gopitchyourself! I’ll add your post to my story and help you spread the word!

Can’t wait to connect again!

Feel like you need a little support in getting started pitching yourself?

>>> Get a free downloadable version of my roadmap for podcast pitching success

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Special thanks to Steve Woodward at The Podcasting Editor for handling all the behind-the-scenes tech pieces of production.